YouTube accused of illegally collecting information about children
Amid the Facebook scandal, US human rights organizations blamed YouTube for illegally collecting information about children, CNBC reported.
Lawyers believe that the video hosting has violated the rights of 23 million children. They are asking for a fine of several billion dollars on YouTube (but better than $ 10 billion).
Social activists believe that video hosting illegally collects information about children.
The document says that a Google subsidiary violated the Children's Online Privacy Protection Act (COPPA), according to which the company must obtain consent from parents to collect data on children under 13 years of age.
Experts include personal information: phone numbers, location data, tracking of visited sites and demonstration of native advertising without prior parental consent.
Lawyers claim that one of the most popular sites in the world violated the rights of 23 million underage viewers (advertising shaped their habits), so YouTube needs to be punished.
Children in law
The COPPA law was passed in 1998. During its existence, the Federal Trade Commission has investigated about 20 cases of its violation.
If the commission finds that YouTube has indeed violated the law, then it may require the hosting to add an “age banner” - a screen that asks the audience if they are 13 years old.
Marketing company Thendera Research conducted a study, according to which 45% of children from eight to 12 years old are registered on YouTube.
Children from six to 12 called video hosting the most famous brand, according to an eMarketer poll.
YouTube has overtaken Disney, McDonald's and LEGO designer cartoons.