Ferrari logo

Ferrari Logo

February 22, 2018

The history of the logo of the world famous automotive brand "Ferrari" goes back to the First World War. He invented her most famous pilot of Italy and one of the most effective aces of that war, Francesco Baracca.

Count Francesco Baracca was born in 1882 in northern Italy in the city of Lugo. After graduating from the military academy in Modena, he served in cavalry. Before World War I went to France, where he learned to control the aircraft. During the war, the current pilot. Barakka won his first victory in 1916, shooting down a German reconnaissance aircraft.


F. Barakka near his plane with the emblem of a prancing horse.

The prancing steed was the emblem depicted on the plane of F. Barakka, and he himself received the nickname “heavenly steed”. During the war he won 34 aerial victories. In 1917 he became the commander of the 91st air squadron, which was called the "squadron of the Aces", in fact the best squadron in the Italian Air Force. He died in 1918.

Enzo Ferrara, a famous race car driver and creator of the same-name automobile brand, after another victory in a car race in Ravenna met the parents of the famous ace, Count Enrico and Countess Paolina.They offered to make the emblem of the car Enzo prancing horse, as on the plane of their son. Countess Paolina said it would bring Ferrari good luck. That was in 1923.

Ferrari did just that. This is how the famous Ferrari logo appeared. Horse on a yellow background, the symbol of the city of Modena, the race driver's homeland.

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